EcoFactor Joins Board of Peak Load Management Alliance

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Vallejo, Calif. AND Redwood City, Calif. – April 2, 2014 – The Peak Load Management Alliance (PLMA) today announced that EcoFactor has joined the organization’s Board of Directors. EcoFactor CMO Ted Fagenson will provide insight for and participate in PLMA activities that include twice yearly conferences, monthly webinars and other industry resources and activities.


“Utilities are increasingly adding new solutions and programs such as energy efficiency to their core residential demand response programs. We have a great opportunity at PLMA to share our experiences and unique approach to residential demand response and learn from the larger community of practitioners,” said Ted Fagenson, CMO at EcoFactor.


“It’s exciting to have EcoFactor among the over 50 other thought-leading organizations that make PLMA the voice of the demand response practitioners,” said Paul Tyno, PLMA Chair.  “We value having them engaged in our ongoing activities. In fact, EcoFactor has already been a significant contributor to PLMA through their recent participation in a DR Dialogue web event with NV Energy that attracted over 200 registrants.”


EcoFactor provides the leading cloud-based solution for residential energy services offering maximum savings, comfort and convenience to consumers. As the only integrated demand response and energy efficiency service, EcoFactor provides consumer-friendly demand response that delivers 25 percent greater load shed than other demand response programs today as referenced in NV Energy’s mPowered program.




About EcoFactor:

EcoFactor’s cloud-based analytics platform unlocks the value of residential data to intelligently predict and automate energy savings for consumers. Patented software analyzes data from various sources such as network connected thermostats, weather data, and consumer interactions, and applies optimization algorithms tailored to the unique characteristics of individual homes and of homeowners.  Our residential energy services achieve maximum demand response load shed, delivers superior energy efficiency savings, and detects and prevents HVAC failures.  Our services are purchased by consumers through channel partners including Comcast, Reliant Energy, NV Energy, and Sacramento Municipal Utility District.  Based in Redwood City, California, EcoFactor is privately held and funded by Claremont Creek Ventures, RockPort Capital Partners, Aster Capital and NRG Energy, Inc. For more information: www.ecofactor.com.


About PLMA:

Peak Load Management Alliance (PLMA) is a non-profit organization founded in 1999 as the national voice of demand response. It is a community of experts and practitioners dedicated to sharing knowledge, education and providing resources and expertise to advance the demand response marketplace.  PLMA members represent a broad range of energy professionals and industries – private and publicly owned utilities, technology companies, energy providers, curtailment service providers, meter and equipment suppliers, system integrators, research organizations, consultants, and consumers. Learn more at www.peaklma.org.


Media Contacts:

For PLMA:  Ed Thomas, Executive Director; (707) 652-5333; ethomas@peaklma.org

For EcoFactor: Mary Placido, PR Manager; (415) 623-9006; mary.placido@ecofactor.com


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