EcoFactor Appoints Steve Smith as New Vice President of Sales

Redwood City, Calif. — October 31, 2013 — EcoFactor®, the leader in cloud-based home energy services, today announced the appointment of Steve Smith as vice president of sales. Smith comes to EcoFactor with more than 20 years of experience in the utility and energy industries. He will lead the sales team and oversee strategic accounts at EcoFactor to grow its base of utility providers and energy retailers.


“Steve brings in years of industry and business development experience and is a wonderful addition to EcoFactor,” said Roy Johnson, CEO of EcoFactor. “We are excited to have him on board as we move into our next stage of growth and expansion.”


Prior to joining EcoFactor, Smith was sales and marketing director at Honeywell Utility Solutions, where he built and led a team that sold more than $1 billion of demand response, energy efficiency and smart grid solutions. He is a frequent conference speaker and a leading expert in residential demand response. Smith holds an MBA from Northeastern University and a BSEE from the University of New Hampshire.


About EcoFactor

EcoFactor’s cloud-based analytics platform unlocks the value of residential data to intelligently predict and automate energy savings for consumers. Patented software analyzes data from various sources such as network connected thermostats, weather data, and consumer interactions, and applies optimization algorithms tailored to the unique characteristics of individual homes and of homeowners.  Our residential energy services achieve maximum demand response load shed, delivers superior energy efficiency savings, and detects and prevents HVAC failures.  Our services are purchased by consumers through channel partners including Comcast, Reliant Energy, NV Energy, and Sacramento Municipal Utility District.  Based in Redwood City, California, EcoFactor is privately held and funded by Claremont Creek Ventures, RockPort Capital Partners and Aster capital. www.ecofactor.com.

Media Contact:


Mary Placido
+ 1 (415) 218-3627

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